Airbnb Management in Sorrento, 3943: Short Term Market Report (Updated 2025)
- Gerardo Deltiglio
- Apr 27
- 3 min read
Updated: May 14
Discover how much your property in Sorrento could profit as a short term rental home on Airbnb & other short-term rental platforms.
Sorrento, a charming seaside village on the Mornington Peninsula, combines heritage charm with coastal luxury, making it a sought-after location for short-term stays. Visitors can stroll along the historic limestone shopfronts on Ocean Beach Road, dine at renowned waterfront restaurants, or take the ferry across to Queenscliff. The area is famous for its stunning bay beaches, scenic coastal walks, and dolphin-swimming tours. With its mix of natural beauty and boutique appeal, Sorrento attracts holidaymakers looking for both relaxation and adventure.
How much can you really earn with an Airbnb or short-term rental in Sorrento? At Staypilot, we specialise in Airbnb management in Sorrento and use real-time data on the local short-term rental market. This market summary offers owners and investors key insights into the potential of owning a holiday rental property in Sorrento.
This short term market report is generated using our own database of managed properties, in combination with aggregate local market data from AirDNA and Airbtics data platforms. If you would like to receive an appraisal for a specific property, please contact us via our website.
Sorrento, 3943 - Short Term Market Report
Key Details - Short Term Rental Market
Number of short-term listings All property types & sizes | 389 |
Avg. nightly rate All property types & sizes | $592 |
Avg. occupancy rate All property types & sizes | 50% |
Avg. short-term market income Excludes new & part-time listings | $108,040 |
Average Nightly Rate
Top 50% of listings | Top 25% of listings | Top 10% of listings |
$592 | $720 | $977 |
Occupancy
Top 50% of listings | Top 25% of listings | Top 10% of listings |
50% | 52% | 56% |
Property Supply
Studio: 1% | 3 bedrooms: 31% |
1 bedroom: 6% | 4+ bedrooms: 51% |
2 bedrooms: 8% | Private rooms: 3% |
Why Sorrento is a Prime Airbnb Location
One of the Most Sought-After Coastal Destinations – Strong demand for short-term rentals year-round, with peak bookings in summer.
Heritage Charm Meets Modern Luxury – A mix of historic limestone buildings and high-end coastal homes attract a variety of guests.
Strong Tourism Appeal – The Sorrento-Queenscliff ferry, local boutiques, art galleries, and gourmet dining draw consistent visitor traffic.
Proximity to Stunning Beaches & Outdoor Activities – Sorrento Back Beach, bay beaches, and national parks make it ideal for adventure-seeking guests.
Diverse Guest Appeal – Families, couples, and luxury travellers all book in Sorrento for its relaxed yet sophisticated coastal lifestyle.
How to Maximise Airbnb Revenue in Sorrento
Highlight “Luxury Beachside Getaway” in Listing Titles – Waterfront properties and high-end stays command premium rates.
Adjust Pricing for Seasonal Peaks – Increase rates during summer, long weekends, and major events.
Market to Families & Group Travellers – Large homes with multiple bedrooms perform well for family vacations.
Offer Romantic & Weekend Escape Packages – Cater to couples with wine, spa, or dining experiences included in the stay.
Promote Long-Stay Discounts for Off-Peak Seasons – Encourage extended stays in winter by showcasing Sorrento’s relaxed coastal charm and local experiences.
Dive deeper into Airbnb property ownership in Sorrento
Understanding the potential returns of a short stay property in Sorrento requires careful consideration of many factors. A Staypilot local Airbnb manager can consult you on additional cost factors such as platform fees (i.e. Airbnb fees), cleaning costs and management fees. Contact us today and we can provide a detailed explanation of the operational complexity involved in running an Airbnb property, as well as how we can take the hassle out of short term property management with our fully comprehensive service.
About Staypilot
Staypilot provides comprehensive short-term rental management services to homeowners in Melbourne, Geelong, the Bellarine Peninsula and the Mornington Peninsula. Our platform blends extensive experience with a personal approach, delighting owners and guests alike. By listing your home with Staypilot, you can enjoy the exceptional returns of the short stay market without the hassle.
